The following is the City's logo. No department, division or program may change, update or create any existing or new logos.
City graphic standards (pdf)
To present a cohesive image of the City and protect the way people think and feel about the organization, it is essential that the logo and graphics are used consistently and as stated in these standards.
City reports standards (pdf)
Using defined graphic standards for reports ensures visual consistency across deliverables and helps improve the City brand.
The writing style manual is a reference guide for employees to use with all written materials: web pages, PowerPoint presentations, letters, reports, requests for committee action, newsletters, brochures, signs, memos, etc. The rules in this guide provide a standard for using words, numbers and punctuation correctly, consistently and clearly. The City’s style is based on Associated Press style.
Primary color palette
|Dark blue||C:86 M:33 Y:8 K:0||R:0 G:138 B:192||008AC0|
|Light blue||C:85 M:1 Y:14 K:0||R:0 G:178 B:213||00B2D5|
|Gray||C:0 M:0 Y:0 K:77||R:95 G:96 B:98||5F6062|
|Green||C:22 M:1 Y:75 K:13||R:162 G:180 B:39||D1DA88|
|Darker blue for web||C:87 M:59 Y:8 K:0||R:42 G:106 B:169||2A6AA9|
Secondary color palette
|Gray 1||C:6 M:7 Y:10 K:11||R:213 G:208 B:202||D5D0CA|
|Gray 2||C:11 M:13 Y:15 K:27||R:173 G:167 B:163||ADA7A3|
|Gray 3||C:14 M:19 Y:21 K:39||R:146 G:136 B:132||928884|
|Gray 4||C:17 M:24 Y:25 K:49||R:125 G:113 B:109||7D716D|
To be used sparingly for text callouts, graphs, bullets, etc. Never large areas.
|Orange||C:0 M:58 Y:95 K:0||R:246 G:134 B:40||F68628|
|Purple||C:70 M:77 Y:7 K:23||R:85 G:67 B:126||55437E|
|Yellow||C:0 M:19 Y:89 K:0||R:255 G:206 B:52||FFCE34|
An accessibility block is a tool for residents to request alternative communication formats. The accessibility block is used on all department materials (i.e., brochures, flyers, notices, contracts). Information is detailed to assist residents in seeking translation, interpretation and/or accommodation requests to access City programs and services. See the most current accessibility block on Neighborhood & Community Relations webpage.
350 Fifth St. S., Room 301M
Minneapolis, MN 55415
8 a.m. – 5 p.m.
Monday – Friday